The tactic has apparently seen some success in the U.K and Australia.
I wonder if Mr. Salmon is aware that drivers in Europe go through a far more rigorous training program than their counterparts here in the United States, and are trained to look out for pedestrians and cyclists?
"It is a low cost strategy to get motorists to slow down as they approach the bike trail and pedestrian path," says VDOT's Mike Salmon. "While at first motorists may be a little disoriented, the main point is to get them to pay attention and slow down through that area."
They are going to test this idea for a year to see if it actually works.
Something tells me there will be even more pedestrians and cyclists mowed down by seriously distracted American drivers, particularly those from out-of-state.